分类： drghrfth

　　"Congratulations, officially diagnosed as KPBL personality!" Overnight, KPBL personality (also known as "Capibala personality") quickly became popular, and young people are looking for an outlet that can fully express their feelings and release pressure.

　　In this involution era, the attitude towards life of "Kapibala" capybara Buddhism is highly compatible with contemporary young people. Forwarding koi fish, reading horoscopes and praying for Buddha have also become the ways for young people to cope with modern anxiety in order to seek psychological balance and comfort.

　　Based on this, Cool Music Chaowan, the head brand of Chaowan groceries, launched the original IP of "Tonton Zai" in 2023, and opened a number of themed flash scenes. The event was unprecedentedly popular. In April-May this year, we continued to make efforts to launch the theme of spring farm, calling on more people to slow down in the fast-paced city and enjoy a different attitude towards life.

　　"Tonton Baby X Cream Farm" is limited in spring, and 4 cities flash to detonate the consumption boom.

　　On the occasion of spring blooming, Kule Chaochao’s "Tonton Baby × Cream Farm Spring Limited Theme Flash" was successfully launched, which set off a popular climax. The migrant workers in the mental state of belike have found the fun of interaction and spiritual sustenance.

　　1) BLACKPINK, a brand-new farm theme, comes on stage to experience pastoral relaxation.

　　When consumers walk into the square, they will soon be attracted by a large number of peripheral products of "Cool Music Tide Playing Tonton Baby" IP. With the continuous deepening of the reform and innovation of store channels and commodity supply chain, this year, Kule Chaowan added a new gameplay, linked its IP "Cream Farm" [1] to launch a series of farm-themed products, and held a flash event together with the core business district square to create a cute and relaxed atmosphere, allowing products to reach consumers in multiple scenes and form a closed loop of consumer experience.

　　In addition to defining the uniqueness of the goods, this time, we also launched a limited punch-in point and interactive link with the theme of the farm, and the social attributes were full. Many cute punch-in points such as "Dolphin Gate Wish House" and intimate photo interaction with "[2] Tonton Doll" have successfully attracted a large number of fans to participate enthusiastically; Nanjing Jiangning Golden Eagle also parachuted real capybara, which helped idolize, a fan of "Dolphin Gate", succeed, passed on his relaxed and comfortable mood to everyone, and felt the joy of spring farm wholeheartedly.

　　2) Around the city’s limited series, the cute healing wind is too eye-catching!

　　In April, 2024, Shanghai Dragon Dream City Life Center, Tianjin Joy City, Nanjing Jiangning Golden Eagle and Shenzhen Huangting Square respectively launched a series of urban restricted areas, and there were long queues in pop-up shop, which showed the popularity. Guided by the needs of users, key chains, mobile phone cases and other supplies and tidal series have also been snapped up.

　　Among them, the creative inspiration of Nanjing limited series "Lucky Duck" comes from Nanjing landmark specialty food "salted duck", which has become another city business card after salted duck. Its cute and budding image has been enthusiastically sought after by young people, reflecting their pursuit of personalized aesthetic hobbies and diversified emotional expressions.

　　3) Flash new products with good luck implications to accelerate the detonation of on-site consumption enthusiasm.

　　Continuing the product form and promotion method of "combining the emotional value of young people", this activity has a unique intention to launch a new joint product with the meanings of "bitter bee", "good luck" and "money". Among them, the Shanghai limited series "Good Persimmons in Pairs" means "yes man"; Shenzhen limited series "with eggplant flowers" means "rich flowers", and there are rich styles such as "one eggplant goes smoothly" and "you have eggplant". Nanjing limited series "Good Luck Duck" means "Good Luck", and Tianjin limited series "One Hu Bai Ying" means "One Hu Bai Ying" … … Meet the emotional demands of young users for "turning good luck".

　　According to the report of Shenzhen Satellite TV, Cool Music Tide plays Capibala Flash in a new mode and new format, combining online and offline to seek out the circle, and consumers also expressed their willingness to pay for their emotions, effectively helping to stimulate consumption potential.

　　According to the staff, pop-up shop has been in business for less than five days, and some dolls with eggplant flowers have been temporarily sold out. [4] Miss Fang, a citizen of Shanghai, said: "Apart from its lovely appearance, I prefer the emotional value it provides." Positive energy quotations such as mouse pads and notebooks with "good luck" and "refueling" have reduced her workplace life a lot.

　　4) Multi-brand broken circle linkage, admission carnival "dolphin" gift

　　Tonton Zai & Cream Farm has penetrated into many "eat, drink, and be merry" scenes, and the cross-border joint names are constantly expanding, effectively expanding new customers and brand influence. Join hands with Chabaidao to launch a flash joint punch card to receive coupons and free drinks; Join hands with Box Horse Qiangqiang to create a real "farm Tonton" in the Black Label Store of Box Horse in Shanghai Dragon Dream. You can get a box horse fresh fruit exchange card when you buy a limited amount of Tonton pups, and you can get the surrounding gifts such as "Dolphin Spring" IP badge, storage box and creative stickers when you spend in the designated box horse store. In addition, some catering merchants in the venue also launched a food punch-in activity to spread Capibala’s emotions of "harmony and wealth", "self-consistency" and "good luck" to different consumption scenarios.

　　At the approaching of 520, Capibala Flash also joined hands with Nanjing Jiangning Golden Eagle for send warm, a seriously ill child. This love activity attracted the follow-up reports from Nanjing TV and other media. Turning service and love into warm-hearted strength, the cool music tide playing with Tonton pups was appreciated again.

　　Dialogue with young mainstream consumer groups to create a cool music tide to play its own IP moat

　　According to the person in charge, the performance of pop-up shop, the theme of Capibala & Cream Farm, exceeded 300,000 yuan in a single day, and the passenger flow in the square reached a new high. On the opening day of the event, the passenger flow in the square increased by 15% from the previous month. Moreover, consumers spontaneously punched in and swiped the mainstream online social media platform, and the topic of Little Red Book burst reached one million, and the amount of omni-channel publicity exceeded 100 million, which boosted the volume exposure and fans’ reach of "Cool Music Tide Playing Tonton Baby".

　　As a powerful new business model, "IP+ Flash+Core Plaza" combination boxing will be quickly reproduced in many cities across the country, which will contribute to the spread of themes such as summer flash.

　　Taking "Capibala Tonton Baby" as an opportunity, Kule Chaowan started its own IP operation strategy this year, and expanded the innovative path of IP marketing from the aspects of peripheral production, IP promotion, content operation and cross-border co-branding, so as to integrate flash shopping with the flash mode of IP content and interactive scenes, and bring new win-win IP business opportunities to the core square and neighboring cooperative businesses.

　　For Kule Chaowan, "Tonton Zai" is an important IP asset that is constantly innovating and breaking through, and the brand image of "IP Fun Place" is more and more deeply rooted in people’s hearts. This year’s spring theme is to accelerate the construction of "IP+", dig deep into its social attributes in more interactive scenarios, and complete an integrated communication from trend insight to trend leading, extending the growth boundary of IP assets inward and showing the potential of IP commercialization outward.

　　Whether in high-speed cities or sinking markets, the preferences and trends of the Z generation are changing with each passing day. The IP industry represented by Chaowan needs to keenly capture the emotional needs of mainstream customers, so as to build its own moat.

　　Nowadays, the IP industry is expanding to the public circle. Kule Chaowan insists on understanding the psychological trend of young consumers, and continues to incubate and operate its own IP, such as wave cat and bread rabbit, to provide consumers with value resonance and spiritual support.

　　Looking forward to domestic brands, including Kule Chaowan, focusing on the layout of original IP, creating more China cultural symbols with extensive influence, so as to prepare for breaking through the domestic and international Chaowan market.

The Four Heavenly Kings of Di Renjie

1905 movie network news Tsui Hark’s latest masterpiece "The Four Kings of Di Renjie" is now in the hot release, and the most "cool" blockbuster has swept the country. Today, the film exposed a special special effect, revealing the story of the birth of "White Ape, Jumboga and the King of Angry Eyes" which impressed the audience in the whole spectacle, and showing the advanced course of shocking visual effects from director Tsui Hark’s brain hole to his manuscript and then to the big screen. A group of staff from six teams in China, Japan and South Korea worked together to restore Tsui Hark’s oriental imagination by adopting the most advanced film industry technology. The special effects team said that the director not only maintained a high level of creation, but also knew the technology like the back of his hand, participated in the whole process and had high requirements. This set of imaginative feast with "Tsui Hark’s typical style" made the audience feel "cool!" "Shocking!" Adjectives such as these are endless, and some viewers said: "There are only two words when watching a movie: enjoy!" There are also fans who feel: "Tsui Hark has built a surreal movie space in many-hued with his unconstrained style and crazy special effects technology." "This is the special effects blockbuster that China movies should have!" The movie is showing, so the audience can buy tickets at any time and feel the most shocking movie-watching experience this summer! It is worth mentioning that there are three eggs at the end of the film, so don’t miss it.

Today, the film released a special special effect for the audience to reveal the ideas behind director Tsui Hark’s wonderful scenes such as Zhan Boga’s raid on Dali Temple and the white ape’s battle with the angry king. At the same time, it exposes the process of film special effects from the director’s imagination to the initial presentation in his manuscript, and finally to the shocking and exciting experience for the audience on the big screen. All the amazing special effects experience in the film originated from director Tsui Hark’s imaginative brain hole and was presented with the help of advanced film industry technology. For the cooperation with director Tsui Hark, the special effects team admitted that he not only participated in the whole process, but also had high requirements. "After reading the script, he can put forward new questions and ideas with a little thinking, and his insights are completely higher than ours. We are also surprised to have such a high-level director who knows all about technology. "

The special effects team restored director Tsui Hark’s unique imagination with superb technology. The special effects team in charge of the white ape said: "The white ape in the film is very different from King Kong in Hollywood. Its hair is more dense and supple, with Asian characteristics and oriental attributes." The team responsible for the scene of the resurrection of Jinlong said: "It is difficult to be true, so we have been doing various experiments with trepidation." Directed by Tsui Hark, in view of the fantastic spectacle in the film, he said: "Seeing these wonders in the case has real possibilities, and we all look for possibilities from the real world." The special effects team revealed: "The director should not only embody the simple magic, but also have a sense of science. He needs to have practical basis and make scientific effects on beautiful pictures." At the same time, he said with a smile: "This has made our technicians spend a lot of brains." For the unprecedented visual experience of the third film, the special effects team said: "It has been five years since the second film of Di Renjie, and the special effects industry has also progressed to a very developed stage. We will show the progress in the past five years in the third film."　

In addition to the stunning visual and soul-stirring special effects animation in the film, the excellent 3D stereoscopic effect of The Four Kings of Di Renjie also allows fans to gain a good experience through the big screen, and the team behind it is all from China. Director Tsui Hark said that the 3D special effects of the film were completely completed by China’s team, and there were only a dozen people. "In fact, when shooting a 3D film, our stereoscopic shooting effect is better, because we have rich experience and our technology has been at the forefront."

"The Four Heavenly Kings of Di Renjie" continued to be shown in the country, and the dazzling special effects in the film left a deep impression on the audience: "Let the audience really feel the immersive feeling that you will want to avoid it when you cut a knife at someone." This summer, the third part of Di Renjie series came back with "Five Visual Wonders" to entertain the audience. Many viewers lamented: "The special effects are rich in cry, and they are all stabbed in front of their eyes, cool!" Some fans even said: "Di Renjie series can make the audience clearly find that both imagination and visual effects have shown a step-by-step leap." Some viewers bluntly said: "In this movie, all the so-called amazing visual effects are by no means random money-burning techniques."

For the charming characters in the film and the fantastic Di Renjie world, some insiders analyzed: "Di Renjie’s series of films represent our highest level of film industrialization, with both the core of oriental culture and visual effects comparable to Hollywood’s top production standards, so that the oriental story with fantasy elements can be realized through technology and brain holes." Some viewers even felt: "Tsui Hark is the first person who deserves special effects in Chinese movies!" Some fans commented: "There are few works in Chinese films that are imaginative, visually effective and well handled. Tsui Hark’s films are one." "Behind every extraordinary picture, it is not simply to show off skills, but to serve the plot." After watching the movie, the audience were amazed at Tsui Hark’s persistent pursuit of film technology: "Tsui Hark, who continues to create new special effects for Chinese films, has influenced the trajectory and course of Chinese films to some extent."

The film "The Four Kings of Di Renjie" is being shown continuously.

There are five styles: large, medium and large cars,,,. There are (|||) models, among which there are (|| |) models, 718 models for sports cars, (|| |) models for medium-sized and large-sized vehicles, and (|| |) models for medium-sized SUVs. Want to know more, let Xiaobian introduce the complete series and price of Porsche models.

Porsche Model Series and Price

1.(||) Guide price: 545.0-986,000 yuan.

2.(||) Guide price: 12.65-2.473 million yuan.

3.Taycan guide price: 88.80-1.798 million yuan.

4.Panamera guide price: 97.30-2.458 million yuan.

5.Macan guide price: 545,000-925,000 yuan.

6. Guiding price: 913,000-1,908,000 yuan.

1. Porsche 718

Guide price: 545-986,000 yuan.

As an entry-level Porsche sports car, the guide price of Porsche 718 is 54.50-986,000 yuan. It seems that Porsche 718 was born to pick up girls. From the interior alone, it is not as luxurious as (||). But in terms of driving comfort, the chassis, steering feeling and braking feeling of this car have nothing to do with this luxury sports car.

2. Porsche 911

Guide price: 1.265 million-2.473 million yuan.

As the eldest brother, Porsche 911, its guide price is 1.265 million-2.473 million yuan, and the starting price of 1.265 million yuan is not comparable to that of Porsche 718. Its reputation is so great that it is a model that men can’t reach. Strong operational performance, beautiful appearance, gradually becoming perfect, known as the symbol of industry.

3. Taikang

Guide price: 88.80-1.798 million yuan.

As a pure electric Porsche, its guide price is 88.80-1.798 million yuan. Taycan controls the center console of the whole vehicle through the central control touch screen, which is very avant-garde and full of science and technology. But it should be bad news for old drivers who don’t have a shift lever. Generally speaking, the motivation is not diminished, so don’t worry about Taycan ruining Porsche’s good impression.

4、Panamera

Guide price: 973,000-2,458,000 yuan.

Porsche Panamera is a unique large hatchback with a guide price of 9730-2.458 million yuan. Panamera’s carriage follows the classic layout of Porsche, equipped with 2.9T V6 and 4.0T V8 engines. The fastest acceleration of 100 meters takes only 3.1 seconds, and it has two driving forms: front and rear drive and front four-wheel drive.

5、Macan

Guide price: 5.45-925 million yuan.

The guide price of Porsche Macan is 545,000-92,500 yuan. As a medium-sized suv, it was developed with as little investment as possible. However, Porsche Macan is very unpopular with people who eat melons, and even Macan’s father Porsche is despised. Even the exquisite adjustment technology of Porsche engineers can’t change its despised status.

6. Cayenne

Guide price: 913,000-1,908,000 yuan.

Porsche Cayenne, as the first medium and large suv under Porsche, once saved Porsche in from the mire, with a guide price of 913,000-1,908,000 yuan. As a high-end luxury suv, its popularity is very high, and it is loved by riders from all walks of life and all ages, but its price is expensive and beyond the reach of ordinary people. Now, in order to keep up with the times, a new hybrid version has been introduced.

This is the complete range and price of Porsche models. I believe everyone knows something about the brand Porsche. Most of such luxury cars were available when you were born, but not when you were born. I’m afraid it’s hard to have them in this life. I’m afraid it’s a model that countless people dream of but can’t get.

The above is a complete collection of Porsche models and prices. Porsche 6 models are expensive (the guide price of entry-level sports car 718 is 54.50-986,000 yuan).

　　[car home’s overseas spy photos] Recently, we obtained a set of spy photos of (|) successors from foreign media. The car is positioned higher than the DB12, and will become the new generation flagship GT sports car in aston martin. The name of the car has not yet been determined. It is expected to be equipped with a 5.2T V12 engine, which is comparable to the successor of Ferrari 812. The maximum power is expected to exceed 770 horsepower and is expected to be released in August.

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　　Friendly reminder:I hope enthusiastic netizens can photograph the spy photos of your new car and send them to our corresponding mailbox: diezhao@autohome.com.cn. I look forward to your letter and become a member of the "spy".

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　　Appearance, the new car will adopt a brand-new headlight group, and continue the DBS’s large mouth mesh shape, which can provide sufficient air intake and heat dissipation for the huge V12 engine. The engine compartment cover is covered with two black cover plates, and it is expected that there will be vents in the future, so that air flows in from the middle net and out from the engine compartment cover for better heat dissipation.

　　From the side of the car body, the new car still continues the smooth lines of DBS, showing the elegant temperament of the flagship GT, and the new blackened multi-spoke rim is also very delicate. From the rear, the new car is equipped with a C-shaped taillight similar to the DB12 and has a fixed spoiler. However, the angle of this spoiler looks too vertical and the shape is abrupt, so it should not be the final design. In addition, the rear of the car is equipped with a total of four exhaust pipes and diffusers on both sides, further embodying its sports attributes.

　　In terms of power, the new car is expected to follow the 5.2T V12 engine of the current DBS, but the power will be improved. The current DBS 770 Ultimate has a maximum power of 770 HP, and the power of DBS successor should be higher than this car. We will continue to pay attention to more news about the new car. (Source: autocar；; Compile/car home Yan Huan)

　　Ne Zha, who once caused a controversy because of her "ugly shape", became an explosion in this summer’s summer file after uncovering the true face of Lushan Mountain. The film will be released this Friday, but the box office at 10 o’clock has exceeded 60 million yuan.

　　"Ugly Nezha" turned over against the wind, which is the normal way to open a classic character prototype — — The reason why the "classics" have the energy to survive lies in the fact that the historical heritage is constantly infused with the current vitality. "Who moved our Nezha" is not a problem.

　　In 1979, Shanghai Film Studio released "Where is the Sea?" The climax of the conflict in the film was that the boy in white committed suicide in the torrential rain: "Dad, I’ll give you back my flesh and blood, so I won’t bother you." Since then, this hopeless teenager who mingled with the bottom people and resisted patriarchy and authoritarianism has been deeply rooted in the hearts of the people. So few people realize that Nezha, full of romantic feelings, is a "new story" role. On the contrary, Ne Zha gave the protagonist an ugly and mixed black history, and returned to the source of the characters.

　　To clarify the evolution of Nezha’s image, we must start with his father. The well-known "King Tota Li Tian" is a folk interpretation that forcibly binds Li Jing and King Tota, two irrelevant figures. Li Jing was a founding star of the Tang Dynasty. In the legend of the Tang Dynasty, he was also called "the three heroes of the dust" with the campus guest and Hong Fu. The scientific name of King Tota is the King of Vishamen, and he is one of the four kings in Buddhist scriptures. In the early Tang Dynasty, Buddhist countries in the western regions in Khotan (now Hotan, Xinjiang) began to believe in Vishamen Heavenly King, and this belief was introduced to the Central Plains. As a result of sinicization, Vishamen Heavenly King of Tota left the "Big Four" and became a deity who was worshipped separately. In the Water Margin, Lin Chong was wronged and demoted, guarding the Heavenly King Hall, where the "Heavenly King" was the Vishamun who flew solo.

　　According to Buddhist scriptures, Nezha is the son of the King of Vishamun. In the battle, Nezha not only helped Torre Tota, but also helped his father lead an army of hags, so he was nicknamed "Ghost King" and "General Hag". In the religious books of the Tang Dynasty, Nezha was described as "evil seeing everywhere", which had nothing to do with beautiful teenagers. In the Yuan Dynasty’s "A Complete Book of Searching for Gods from the Origins of Three Religions", Nezha is six feet tall, which is 20 meters high according to today’s measurement. At the end of Yuan Dynasty, Luo Guanzhong wrote "Three Sui Ping Yao Biography", and Nezha "three heads are like three green hills, and six arms are like six mountains. When he opens his mouth, blood splashes out four fangs".

　　Nezha in Buddhist legend is a giant god who makes the three realms peaceful, but he understands Buddhism and becomes a god on the premise that he returns his flesh and blood to his parents. The position of this story is in conflict with the filial piety advocated by Confucianism. With the sinicization of Buddhism, the origin of Nezha has been constantly embellished. Su Dongpo’s younger brother, Su Zhe, wrote a poem "Poems of Nezha": The king of the north has a crazy son who only worships Buddha but not his father. The Buddha knows its folly, but the pagoda makes the father raise it with his left hand. Children come to see the Buddha’s head and bow down, which is slightly similar to worshipping Buddha. This poem contains a lot of information. In order to get rid of the suspicion of "unfilial", Buddhism defined Nezha as crazy and stupid, while the Buddha painstakingly juggled between father and son, and came up with a method of "Tota" to make him worship Buddha like his father. In a word, Buddha is filial piety.

　　When Wu Cheng’en wrote about The Journey to the West, he expanded Su Zhe’s poem into Tathagata as an old aunt: "Nezha cut the flesh and gave it back to his mother, eviscerated the bones and gave it back to his father, with a little soul, and went to the western paradise to tell the Buddha. The Buddha used the lotus root as a bone and the lotus leaf as a garment, and read the mantra of coming back to life, so Nezha got his life. Later, he wanted to kill the heavenly king and avenge the evisceration. The heavenly king was helpless and begged the Tathagata. If the Tathagata values harmony, he will be given a golden pagoda with exquisite Buddhist relics. There are buddhas on the pagoda, and Nezha will be asked to take the Buddha as his father, thus settling his grievances. "

　　Wu Cheng’en’s The Journey to the West is about the works of Jiajing period. After two generations, in the Wanli period, the story of Nezha was rewritten in the Book of Gods. Borrowing the design of Hong Haier in The Journey to the West, the author designed Nezha as a beautiful young man, and the scene of Nezha’s resurrection from the lotus was given to Taiyi, transforming a Buddhist prototype into a Taoist child.

　　The "three sons of Chen Tang Guan" in the list of gods is not a good crop. When he took a bath, he disagreed with the sea patrol hag and killed the other party; Ao Bing looked for his theory and was skinned and cramped; The old dragon king was so angry that he went to the imperial court and was beaten outside Tianmen. "My father is the master of a town. I took a bath here in the summer, and the hag came to scold me. I killed him, but it’s no harm. " "I was impatient, then killed him two lives, is also a small matter. Even if you, an old fool, were killed, you might as well do something. " A few lives, but now he is a "might as well". The old dragon king asked him to pay for his life, and he committed suicide in Chentangguan, which, to some extent, also brought him consequences. Of course, in order to make up for him, the list of gods wrote, "This child was born in an ugly time, and the principal offender killed the ring." In ancient times, social unrest inevitably led to civil catastrophe. Novelists, though vaguely aware of this law, lacked philosophical speculation, and created characters like "weapons of mass destruction". Nezha was such a person.

　　The context is more important than the plot in the transformation and restatement of the classics, which is a clear example. China society, which has experienced a tortuous process of modernity, no longer needs an "evil spirit" of Machamp, nor is it entangled in the balance between deity and filial piety, so the plot of deja vu has evolved into a new spirit. In order to echo the history of China in the first half of the 20th century, Nezha became a "rebel" who broke away from his family. The fuse of his departure was to stand on the side of most suffering and fight against the arrogant and extravagant dignitaries. He went through all the robbery, completely cut off relations with his hypocritical father and went to the people.

　　Tracing back to the source, the beautiful and pure painting style of "Where is the Sea" is the real subversive, but the ugly "magic boy" is the "evil spirit" who returned after leaving for half a year, returning to the fierceness of this prototype and bringing back the proposition of fatherly kindness and filial piety. As for "children with love education and transformation problems", "my choice determines what kind of person I become" and "my fate is not determined by the sky", all these are the new themes of contemporary pop culture. ■ Our reporter Liu Qing

As one of the top luxury cars in the world, Porsche has always been regarded as a symbol of nobility:

However, you may be surprised to find that ——macan, the cheapest model of Porsche, costs only 320,000 yuan, which is as surprising as its luxury car status. In the American market, macan sells for $47,500, equivalent to RMB320,000. Known as the Little Cayenne, this model is a compact SUV with a rounded front face, a big mouth grille and two frog-eye headlights, which looks very cute.

Macan’s tail shape is similar to that of the Cayenne. It adopts a full design style and is equipped with a through taillight design, which adds a sense of layering. The single exhaust port on both sides also shows a strong sporty atmosphere. Not only that, but the interior is also full of sports. The dashboard can simulate the classic "five-circle" dashboard of the original factory, and the tachometer in the middle maintains the mechanical texture. In addition, the interior is also equipped with luxury configurations such as leather multi-function steering wheel, zone automatic air conditioning, air purification, electric seat adjustment, heating and ventilation to provide drivers with a comfortable experience.

Macan is also excellent in safety configuration, equipped with multiple airbags, ABS anti-lock braking, braking force distribution, traction control, body stability system and brake assist to ensure driving safety. In terms of power, macan is equipped with 2.0T and 3.6L engines, with maximum power of 252 HP and 441 HP, and maximum torque of 370 Nm and 600 Nm, respectively. At the same time, it is equipped with a 7-speed powershift and powerful power, which brings excellent driving experience to drivers.

Although the price is relatively low, macan is not compromised in terms of performance. It is equipped with Porsche’s usual luxury configuration, such as leather multi-function steering wheel, district automatic air conditioning, air purification, electric seat adjustment, heating and ventilation, etc., so that drivers can enjoy the comfort of luxury cars. Moreover, it also has the same performance as the top luxury car, which makes it incredible to buy this model at a low price. What is the reason why such a Porsche macan with affordable price and excellent performance is not satisfactory?

　　Excelle, which went public in 2003 and has entered the fifth sales period, lacks a real replacement model. Although Shanghai GM claims that the new Excelle just listed is a "vertical replacement" model, it has been choked by many netizens that it is a change of soup. Aside from the changes in internal and external styling, where is the improvement of the new Excelle in the chassis?

"New Excelle"

　　Although Shanghai GM claims that the new Excelle just listed is a "vertical replacement" model, it has been choked by many netizens that it is a change of soup. Where is the improvement of the new Excelle chassis?

● It is not a multi-link, and the rear suspension of the new Excelle has not changed.

　　Calling the rear suspension structure of Excelle a multi-link structure has become a "popular" misunderstanding since it was just listed, and even many sales representatives pointed to two obvious links in the rear suspension of Excelle, which made many consumers "seeing is believing". On the occasion of the listing of the new Excelle, the theory of "multi-link rear suspension" once again surfaced. In fact, the rear suspension structure of Buick Excelle has not changed as a mid-term modified model, and the rear suspension of Excelle is not the legendary multi-link rear suspension.

"It is a misunderstanding that the rear suspension structure of Excelle is called multi-link structure since it was just listed."

　　Excelle’s rear suspension structure should be a two-link strut independent suspension, which belongs to a variant of McPherson independent suspension used for rear suspension. It is very similar to McPherson’s independent suspension structure, and the shock absorber is also used as the pillar. However, the A-shaped lower arm with left-right steering motion function in McPherson suspension is replaced by two tie rods hinged with bolts. Because the steering function is not needed in the rear suspension, engineers have strengthened the connection stiffness by limiting the degree of freedom.

"Many sales representatives pointed to two obvious connecting rods in the rear suspension of Excelle, which made many consumers" seeing is believing ""

　　However, these two tie rods, which replace the A-type lower arm, are interpreted by many sales representatives as the so-called "connecting rods" in multi-link suspension. In fact, these two tie rods can only be said to be seemingly connecting rods, but they are not really connecting rod structures. In curve performance, the stability and support stiffness of connecting rod strut suspension are not very satisfactory. Therefore, the two-link strut independent suspension still has obvious handling performance gap compared with the real four-link independent suspension.

● Where is the improvement of the new Excelle chassis?

　　Consumers who have driven the old Excelle will be deeply impressed by the emergency sideline of Excelle and the dynamic performance of the body that tilts and shakes when entering the corner. This time, in the chassis improvement of the new Excelle, Shanghai GM has made improvements for the large roll angle and soft suspension setting of the old Excelle.

"Shanghai GM has made chassis improvement for the old Excelle with large roll angle and soft suspension setting."

　　By increasing the stiffness of front and rear springs by 40%, increasing the damping of front and rear shock absorbers by 26% and 43% respectively, and increasing the diameter of the front and rear ends of the stabilizer bar, the new Excelle has improved the suspension setting and favored the tough design preferred by China consumers. Because the spiral springs and shock absorbers are more rigid, the steering body roll is reduced, the steering sensitivity is increased, and the vehicle handling is enhanced. Of course, you can’t have your cake and eat it. When the road is bumpy, the more rigid suspension system equipped by the new Excelle will be difficult to filter and absorb the vibration well, and the comfort will be affected.

● The suspension structure of the new generation Excelle in 2009 will be greatly changed.

　　The rear suspension form of the new Excelle still maintains the two-link strut independent suspension. This suspension structure was very popular in the 1980s, because although it has a performance gap with multi-links, it also has good characteristics: the moving parts of the suspension are simple, the structure is light, and the movement stroke of the suspension is large, which can achieve good comfort. However, with the development of suspension technology, the two-link strut independent suspension has gradually fallen out of favor. Many compact cars pursuing handling performance orientation have adopted more advanced four-link rear suspension structure, while compact cars or small cars pursuing balanced orientation have turned to more cost-effective and compact torsion beam trailing arm rear suspension.

"GM will use the torsion beam to drag the arm rear suspension in the new generation of Excelle models launched in 2009."

　　At present, Tianjin, Tianjin and other older models still use two-link strut rear independent suspension. However, from Tianyu, the follow-up model of Antelope, and the rear suspension structure of New Elantra, the follow-up model of Elantra, have turned to the torsion beam to drag the arm rear suspension, which shows the general trend. And GM will also use the torsion beam to drag the arm rear suspension in the new generation of Excelle models launched in 2009.

● Summary: New Excelle has some adjustments.

　　Seeing this, I believe that you have some understanding of the chassis improvement of the new Excelle.
　
　　From the suspension structure form, the new Excelle belongs to the change of soup without changing medicine, so it is hard to say that it is a real "vertical replacement". However, as a mid-term modified model, the change of the new Excelle is still satisfactory, which has adjusted many problems such as soft suspension and large roll. The medicine was not changed, but the proportion of ingredients was adjusted. It remains to be seen whether Shanghai GM can be recognized by consumers. (Text/Li Yi)

　　Mr. Lan bought a used car damaged in a car accident through Mr. Zhong at a price of 21,000 yuan. After the repair, Mr. Lan wanted to handle the transfer formalities for the vehicle and was told that the motor vehicle registration certificate was in the hands of the owner’s old clock. However, when Mr. Lan came to Anji Avenue, he discovered that the massage storefront of Laozhong had been transferred. On August 25, Lao Zhong said that Mr. Lan did not buy a car directly from him, and he did not receive the car payment after selling the car. After communication, Lao Zhong said that he would negotiate with Mr. Lan to handle this matter as soon as possible.

　　Due to lack of motor vehicle registration certificate, it is impossible to transfer ownership.

　　In an auto repair shop in Nanning, a black car was parked. Mr. Lan, the person in charge of the auto repair shop, said that the car had been parked for more than half a year, because it was impossible to go through the transfer formalities without a motor vehicle registration certificate.

　　Mr. Lan introduced that in early January this year, Mr. Zhong’s cousin Jason Chung borrowed a car from Lao Zhong (the car was bought by Lao Zhong, but the motor vehicle registration certificate was handled in the name of his son Zhong Morong) and a traffic accident occurred. Due to the serious damage to the vehicle, Lao Zhong asked Jason Chung to compensate the vehicle at a discount.

　　After compensation from Jason Chung, Mr. Zhong was asked to find someone to handle the car at a low price. On January 12, Mr. Zhong found his good friend Mr. Lan. After checking the vehicle, Mr. Lan agreed to make a deal for 21,000 yuan, and Lao Zhong asked Mr. Lan to take the motor vehicle driving license.

　　"Lao Zhong promised at the time that he would cooperate with the procedures for vehicle transfer." Mr. Lan said. When Mr. Lan repaired the car and started to handle the transfer, he realized that Lao Zhong had used the motor vehicle registration certificate to handle the car loan. Nowadays, the car loan company refuses to return the motor vehicle registration certificate because the car loan has not been paid off.

　　There are still more than 60,000 yuan in car loans that have not been paid off.

　　Previously, Lao Zhong ran a massage shop near Su Lu Cun. When Mr. Lan came to the door, he was told that the massage shop had been transferred. When Mr. Lan contacted Mr. Lao Zhong by telephone to negotiate to get back the motor vehicle registration certificate, Lao Zhong said that there was no transaction between them and refused to meet Mr. Lan. Since then, Mr. Lan has been unable to contact Lao Zhong.

　　During the interview, Mr. Lan showed the reporter the proof of transferring 21,000 yuan to Mr. Zhong through WeChat, and the motor vehicle driving license of the purchased vehicle. So, after Mr. Zhong received the money, has it been handed over to Mr. Zhong?

　　On August 25, Mr. Zhong said on the phone that he only helped his cousin sell the car, and he didn’t collect the car money. When Mr. Zhong learned that Mr. Lan had kept the credentials of WeChat transfer, he said that he had already handed over all the money to Jason Chung, but he was not clear whether Jason Chung had handed it over to Mr. Zhong.

　　A few days ago, several people found the garage according to the GPS positioning system installed on the car. From this, Mr. Lan learned that Lao Zhong could not pay the full amount when buying a car, and took the motor vehicle registration certificate as collateral to handle the car loan. So far, Lao Zhong still has more than 60,000 yuan in car loans that have not been paid off.

　　The owner of the car said that the matter should be handled as soon as possible.

　　On August 25th, Lao Zhong said on the phone that Mr. Lan didn’t buy a car from him. He has no idea how much his car was sold and the so-called discount compensation. As Mr Lan doesn’t have Jason Chung’s telephone number, and it is not convenient for Mr Zhong to provide Jason Chung’s contact information, the reporter can’t verify it.

　　For Lao Zhong’s statement, Mr. Lan thinks that "it can’t stand scrutiny". Because before buying a car, Mr. Lan followed Mr. Zhong to Lao Zhong’s massage shop to get a motor vehicle driving license. At that time, Lao Zhong said that he would provide a motor vehicle registration certificate when the vehicle was transferred.

　　In addition, Lao Zhong mentioned that he had previously installed equipment such as stereo and electronic dog in the car. When Mr. Lan asked for the transfer of the car, he once proposed to remove the privately installed equipment. Mr. Lan did not agree to do so, and both sides made trouble. Mr. Lan responded to this. Before the transaction, Lao Zhong did not ask for the removal of the electronic dog. After communication, Lao Zhong said that he would negotiate with Mr. Lan to handle this matter as soon as possible.

　　It is suggested that the contract can be terminated if the transfer obligation is not fulfilled.

　　"Before the vehicle is traded, it should be checked to verify whether the ownership certificate materials involved in the vehicle are true and reliable." Lawyer Yang Jianbao, director of Guangxi Shanren Law Firm, believes that judging from the fact that Lao Zhong handed over the driving license to Mr. Zhong for handling, this transaction is in line with the agency by estoppel as stipulated in Article 49 of the Contract Law.

　　In this case, if the old clock party did receive the purchase price, it should fulfill the obligation of vehicle delivery and transfer; If the vehicle cannot be transferred due to mortgage, seizure, etc., Mr. Lan can request to terminate the contract through mediation, litigation, etc., return the paid car purchase money and investigate the other party’s liability for breach of contract.

　　Reporter Pan Guowu Intern Huang Chaokun