Behind the skyrocketing retail price of commonly used drugs: the supply chain of APIs is monopolized

  ● From 1996 to 2015, the pharmaceutical industry in China experienced more than 30 overall forced price reductions in the past 20 years. Since then, the state has made efforts from all aspects of drug production, circulation and sales, and frequently introduced relevant policies to reduce drug prices.

  China’s pharmaceutical market is divided into policy market and non-policy market. The former mainly includes public hospitals, and drugs are purchased by the government through unified bidding, which is greatly affected by the policy of reducing drug prices; The latter mainly includes pharmacies, clinics and private hospitals. Drug circulation is market-oriented and enterprises can set their own prices.

  ● The approval documents for the production of some APIs were monopolized by some enterprises, which led to the skyrocketing price of APIs. To solve this problem fundamentally, we should not only intensify the crackdown on the monopoly of APIs, but also improve the related approval system of APIs.

  □ Our reporter Wen Lijuan

  The retail price of a box of papaverine needles soared from 45 yuan to 399 yuan, a box of vitamin K1 needles rose from 99 yuan to 259 yuan, a box of tramadol tablets rose from 13.15 yuan to 30.3 yuan, a box of adrenaline needles rose from 29.1 yuan to 60.15 yuan, and a bottle of shark liver alcohol tablets rose from 33.75 yuan to 68.25 yuan … …

  Recently, the "Legal Daily" reporter learned exclusively from a hospital in Hunan Province that many commonly used drugs for rescue, hemostasis and leukocytosis have increased their prices several times or even dozens of times since last year. At the same time, the prices of many commonly used drugs in the retail of pharmacies in the market have also risen sharply.

  In recent years, China has successively introduced a series of measures such as canceling drug addition and "4+7" quantity procurement to promote drug price reduction. However, in the context of these measures, why do some commonly used drugs still have price increases or even supply cuts? What other aspects should we do to really let the people eat cheap drugs and rest assured drugs? The reporter conducted an investigation into this.

  The purchase price of drugs has risen sharply.

  The market price is climbing all the way.

  Because of the rising drug price, Wang Yu (pseudonym), a native of Hunan Province, recently frequently asked people to buy cefixime from other places — — Her 4-year-old child often has respiratory infections, and this medicine has become a regular medicine at home. In the pharmacies near her home, the retail price of cefixime is around 15 yuan, while other city and county pharmacies only need three or four yuan.

  Years of experience in buying medicines for children, and working in a hospital, Wang Yu found that the price increase of some commonly used drugs in clinic in recent two years was outrageous.

  She gave the reporter a list of price increases: protamine, dexmedetomidine hydrochloride, cedilanid, allopurinol, dobutamine injection, calcium gluconate injection, rifampicin and some gout drugs. From last year to this year, there have been different price increases.

  Take a box of dobutamine needles as an example. From August 2018 to December 2018, the retail price was 97.55 yuan; In January 2019, the retail price rose to 266 yuan; In April 2019, it rose to 460 yuan again.

  Behind the rising retail price of drugs, the purchase price is also rising: since last year, the purchase price of a box of vitamin K1 needles has risen from 99 yuan to 259 yuan, a box of tramadol tablets has risen from 13.15 yuan to 25 yuan, a box of adrenaline needles has risen from 24 yuan to 51 yuan, and a bottle of shark liver alcohol tablets has risen from 28 yuan to 58 yuan.

  In addition to the price increase of some commonly used drugs in clinic, there are also many categories of commonly used drugs in pharmacy retail.

  "Baking soda tablets for treating hyperacidity, the price of 100 tablets in the first two years was only one or two dollars. These days, I was already in 11 yuan when I bought it again. " In this regard, Zhang Li (pseudonym), a practitioner in the pharmaceutical industry, feels incredible.

  The reporter inquired about the drug price of 315.com and found that at present, the lowest price of baking soda tablets in 20 pharmacies in China is a bottle from 9.9 yuan, and the highest price is 17.8 yuan.

  Li Hao (pseudonym), who is engaged in drug sales in Beijing, also has many feelings. Because the child’s body resistance is weak, he often goes to the drugstore to buy Icoxin (vitamin AD drops). However, in the second half of last year, this medicine was suddenly out of stock, and after the supply resumed in April this year, it actually rose by nearly 20 yuan. "In the past, a box cost more than 20 yuan, but now it costs 39.8 yuan." Li Hao said.

  In addition to the price increase, what makes Li Hao feel helpless is that "it is often not available".

  The reporter’s investigation found that, in fact, the drug out-of-stock mode mentioned by Li Hao is actually a common tactic used by many pharmaceutical companies to raise prices.

  "If they want to raise prices, they usually announce that they are out of stock first, and then resume supply at intervals, so that they can raise prices." In the interview, the person in charge of a pharmacy named Chen in Shangrao City, Jiangxi Province told the reporter, "If they raise prices, I can only follow them, because everyone is rising."

  According to the person in charge, since 2014, some drugs have experienced abnormal price increases. In the past year, more and more commonly used drugs have increased their prices, and they have become more and more crazy. "This year, nitroglycerin is the most prominent. The prices of nitroglycerin tablets (0.5 mg *100 tablets) and injections (10 ml) have risen from 4 yuan and 20 yuan last year to 55 yuan and 110 yuan respectively."

  From May 24 to 26, the reporter visited nearly 20 pharmacies in Chaoyang District and Haidian District, and found that vitamin B complex rose from 1.5 yuan to 10 yuan, with an increase of 600%. Yan Teling rose from 3 yuan in 2015 to 9 yuan at the end of 2018, with an increase of 200%; Pain-relieving tablets rose from 2.5 yuan to 9 yuan, with an increase of 260%. Compared with the previous two years, the prices of chlorpheniramine, roxithromycin, Jiangya No.0, norfloxacin capsules, nasal drops, etc. all increased in different degrees.

  In addition, Angong Niuhuang Pills, Chuanbei Pipa Syrup, Yunnan Baiyao Aerosol, Sangju Yinqiao Powder, Compound Berberine Tablets, Qingfei Huatan Pills, 999 Ganmaoling, Sanjiu Weitai, Huanglian Shangqing Tablets and other Chinese patent medicines also have price increases. However, the prices of some Chinese patent medicines have declined slightly in the near future.

  Price reduction policies are frequently introduced.

  Some drug prices have risen instead of falling.

  What puzzles many patients is that on the one hand, the national policy of reducing drug prices is constantly introduced, on the other hand, the prices of many commonly used drugs are rising.

  The reporter found out that in 1996, the State Planning Commission (later renamed as the National Development and Reform Commission) promulgated the Interim Measures for the Administration of Drug Prices, and regained the pricing power of drugs. By 2015, the National Development and Reform Commission, the State Health Planning Commission, the Ministry of Human Resources and Social Security and other seven departments jointly issued the Opinions on Promoting Drug Price Reform, stipulating that the original drug prices set by the government should be cancelled except narcotic drugs and psychotropic drugs of the first category. In the past 20 years, the pharmaceutical industry in China has experienced more than 30 times as a whole.

  Since then, the state has made efforts from all aspects of drug production, circulation and sales, and frequently introduced relevant policies to reduce drug prices. In 2018 alone, a number of policies were introduced: in April, drugs that passed the consistency evaluation of generic drugs were required to be included in the procurement catalogue in time; In August, it was required to increase doctors’ medical treatment fees and medical service fees and reduce drug prices; At the end of 2018, the "4+7" quantity procurement was implemented, and the average price of 25 drugs that successfully entered the tender was reduced by 52%, with the highest drop of 96%.

  Since various measures to reduce drug prices have been implemented one after another, why are some commonly used drugs still increasing in price or even cutting off supply?

  Shi Lichen, founder of Beijing Dingchen Management Consulting Co., Ltd., a medical consulting organization, explained to reporters that China’s pharmaceutical market is divided into policy market and non-policy market. The former mainly includes public hospitals, and drugs are purchased by the government through unified bidding, which is greatly affected by the policy of reducing drug prices; The latter mainly includes pharmacies, clinics and private hospitals. Drug circulation is market-oriented and enterprises can set their own prices.

  "The reasons for the price increase of some commonly used drugs need to be specifically analyzed from these two markets." Shi Lichen said: in the policy market, even if purchasing in quantity, there are still three factors affecting the process of reducing drug prices in the field of drug bidding. First, after the government bidding, it is difficult for some hospitals to guarantee the purchase quantity with pharmaceutical companies; Second, it is difficult to get the payment back in time, which affects the operation of pharmaceutical companies; Third, some local authorities are easy to "kick the ball", which makes it difficult for pharmaceutical companies to complain when they encounter the first two problems.

  In the non-policy market, Shi Lichen believes that most of the time, the policy of reducing drug prices is difficult to produce obvious price-oriented effect, and eventually the prices of some commonly used drugs in this market rise due to comprehensive factors. Among them, the price increase of upstream APIs is an important reason.

  Game between parties behind price increase

  Raw materials are artificially monopolized.

  The so-called raw material medicine is the effective component of medicine. After adding some auxiliary materials to the raw material medicine, it becomes the medicine bought by patients.

  In Shi Lichen’s view, if the increase of APIs exceeds five times, it may be caused by artificial monopoly. "Monopoly is mostly due to problems in the circulation of APIs."

  Shi Lichen’s judgment was verified by a person in charge of a pharmaceutical company in Anhui Province.

  The head of this pharmaceutical company has been deeply involved in the field of pharmaceutical circulation for many years, and he knows the ropes well. He also bought out drugs from large pharmaceutical companies on behalf of the company.

  He told reporters that many times, API merchants will collude with monopoly, hoard and sell to pharmaceutical factories at high prices. Even if API manufacturers are punished by the government for monopoly, they can’t fundamentally curb their monopoly behavior, because most of the raw materials are in the hands of a few raw material manufacturers. "The government’s crackdown has curbed their behavior of driving up drug prices, but it can’t control the number of their shipments. If a pharmaceutical factory needs 10 kilograms of raw materials, the raw material supplier deliberately supplies only 1 kilogram to it, resulting in a serious shortage of production in the pharmaceutical factory, and the finished drugs on the market will be scarce. "

  In another case, a third-party commercial company signed a sales agreement with an API company to buy out all the raw materials and then sell them to several preparation factories, and the API company could not participate in the pricing. This behavior is called "underwriting" or "controlling sales" in the industry. Once it is "controlled", other pharmaceutical factories can’t buy raw materials, or they can only buy them at high prices, resulting in drug supply interruption or rising costs.

  Wu Huifang, general manager of Beijing Dongfang Bite Technology Co., Ltd., once said in an interview with Caijing magazine that some API companies are willing to cooperate with underwriting companies in consideration of profits. For example, if the annual demand for a certain raw material medicine is 100 kilograms, the underwriting company will give an order of 80 kilograms to a raw material pharmaceutical factory, and all the raw materials of this factory will be sold to it, which can guarantee the profit, that is, the fixed sales and fixed production. Whether an API will be controlled or not depends on the output. Subject to the financial strength of the underwriting company, underwriting mainly occurs in small varieties of APIs. The raw materials that are underwritten are rare, with an annual output of hundreds of tons, generally below 50 tons or 60 tons, or even 10 tons or 20 tons, and few manufacturers can produce them normally.

  The monopoly of API production will seriously restrict the preparation market. According to the sampling survey results of the corresponding proportion of APIs to preparation manufacturers, one API enterprise corresponds to 169 preparation enterprises at most.

  According to Li Qing, deputy director of the Price Supervision Bureau of the National Development and Reform Commission, among the 1,500 chemical APIs in China, only one enterprise can produce 50 APIs, only two enterprises can produce 44 APIs and only three APIs can produce 40 APIs.

  "Once the price of APIs rises or the supply is cut off, it will affect the production of downstream enterprises, resulting in a substantial increase in the production cost of drugs, which will be reflected in the price increase when it is transmitted to consumer terminals." Li Yong, an associate professor of the shortage drug research group of China Pharmaceutical University, told reporters.

  In addition to the artificial monopoly leading to the increase in the price of APIs, the tightening of environmental protection policies and the normalization of drug quality and management control supervision are also the reasons.

  The production of APIs belongs to manufacturing industry, and the upstream is chemical products, which will pollute water and air. The environmental protection control of such products is getting tighter. In order to meet the requirements of environmental protection, many pharmaceutical companies have invested in transformation, and some pharmaceutical companies are facing the situation of closure or merger.

  The reporter inquired about the annual report of drug supervision statistics released by National Medical Products Administration in 2018 and 2015, and found that as of the end of November 2018, there were 4,441 manufacturers of raw materials and preparations nationwide; As of the end of November 2015, this figure was 5065.

  The annual report explained that during the license renewal period of production enterprises, some enterprises did not pass GMP (good manufacturing practice) certification and temporarily did not have the conditions to renew their licenses. The direct consequence of the decrease in the number of pharmaceutical factories is that the fierce competition in the drug market has decreased, which has pushed up the price of drugs.

  In addition, the new version of GSP (Good Quality Management Practice for Pharmaceutical Trading) requires strict verification of pharmaceutical production processes and strengthened supervision, which has increased the ticket-passing cost of commercial companies. "As an upstream manufacturer, we can only guarantee the interests of all links and ensure the smooth flow of product channels through a certain price increase." The relevant person in charge of a pharmaceutical factory in Hunan Province told the reporter.

  Solve the skyrocketing drug prices

  Urgent need to improve the examination and approval system

  On April 3rd, Li Keqiang, Premier of the State Council of the People’s Republic of China emphasized at the the State Council executive meeting that it is normal for drug prices to fluctuate within a reasonable range, but if there is a sharp price increase, we must attach great importance to it. Especially for the commonly used first-aid drugs and rescue drugs that are urgently needed in clinic, once the supply is not guaranteed, it will threaten people’s lives and health, and patients’ lives will never be allowed to be traded. This kind of incipient problem must be resolutely curbed.

  Tracing back to the source, in order to curb the price increase of some commonly used drugs, the monopoly of APIs can not be ignored. People in the industry interviewed by reporters generally believe that the transformation of APIs from approval system to filing system is imminent.

  Zhang Buyong, general manager of Minenet, a medical data service platform, believes that this is actually the fact that the production approval documents of some APIs are monopolized by some enterprises, which leads to the skyrocketing price of APIs. To solve this problem fundamentally, we should not only intensify the crackdown on the monopoly of APIs, but also improve the related approval system of APIs.

  Shi Lichen also told reporters that at the moment when the monopoly of raw materials is more serious, the system of filing raw materials, approval of raw materials and pharmaceutical excipients is particularly important.

  "First, let go of the API filing system; Second, intensify efforts to crack down on monopoly. By comparing the purchase invoices at different stages, it is clear at a glance whether there is monopoly; Third, it is also beneficial for pharmaceutical companies to implement product pilots and turn the regional drug market into a national market. " Shi Lichen said, "Once these three points are implemented, the drug prices in the non-policy market will come down."

  Li Yong also suggested that from a legal perspective, the focus should be on strengthening law enforcement, especially on the investigation and punishment of artificial monopoly of pharmaceutical raw materials, so as to eliminate the driving force for the abnormal rise of drugs from the source; In addition, relax the access threshold for the supply of pharmaceutical raw materials and introduce market competition mechanism; Reduce the intermediate circulation links from pharmaceutical raw materials to consumer terminals and reduce unnecessary costs; At the same time, establish an effective mechanism for the storage, monitoring, early warning and emergency response of commonly used drugs.

  Cartography/Gao Yue  

Qingdao Willanda price reduction news, discount 33,000! limited in number

[car home Qingdao Preferential Promotion Channel] At present, preferential activities in Qingdao are under way, with a maximum discount range of 33,000 yuan and a minimum starting price of 140,800 yuan. If you are interested in buying, please be sure to click the "Check the car price" link in the quotation form to get more discounts.

青岛威兰达降价消息,优惠3.3万!数量有限

Willanda has a fashionable and dynamic design, and its front face adopts a wide air intake grille, which is matched with a sharp LED headlight group, showing a strong visual impact. The body lines are smooth and dynamic, and the overall style is both sporty and luxurious.

青岛威兰达降价消息,优惠3.3万!数量有限

The body size of Wilanda is 4665mm (length) *1855mm (width) *1680mm (height), and the wheelbase is 2690mm, providing spacious interior space. The side lines of the car body are smooth, showing a combination of movement and elegance. With 18-inch wheels, it is not only beautiful but also practical. The front and rear tyre size are both 225/60 R18, which ensures the stability and handling of the vehicle.

青岛威兰达降价消息,优惠3.3万!数量有限

Wilanda’s interior style is simple and full of technology. The steering wheel is made of plastic material, which has the function of manual up-and-down and forward-and-backward adjustment, providing the driver with a comfortable operating experience. The center console is equipped with a 10.25-inch touch screen, integrated with multimedia and navigation system, and supports USB interface, which is convenient for connecting mobile phones and other devices. The seat is made of fabric, and the main driver’s seat can realize the front-back adjustment, backrest adjustment and height adjustment (2-way), and the co-pilot seat also has the front-back and backrest adjustment functions. The second row of seats also supports backrest adjustment, and can be laid down in proportion, which improves the flexibility of space.

青岛威兰达降价消息,优惠3.3万!数量有限

Willanda is equipped with an L4 engine with a power of 2.0L and 171 horsepower, with a maximum power of 126kW and a maximum torque of 206 N m. With CVT continuously variable transmission (simulating the 10th gear), it provides drivers with a smooth and powerful power experience.

In the evaluation of Willanda by car home car owners, the beauty of white body color was specifically mentioned. He said: "The white color is beautiful, and the design of the front and rear of the car is very in line with the aesthetics of young people."

Price reduction information of Mercedes-Benz EQE in Chaozhou! The reserve price is 353,000 yuan. If you miss it, you won’t have it.

[car home Chaozhou Preferential Promotion Channel] Recently, a large discount was ushered in in Chaozhou, with the highest discount amount reaching 125,000 yuan and the lowest starting price dropping to 353,000 yuan. If you are interested in Mercedes-Benz EQE, don’t miss this opportunity. For details, please check our quotation form and click "Check the car price" to get a higher discount.

潮州地区奔驰EQE降价信息!底价35.3万,错过就没有

The design of Mercedes-Benz EQE shows the perfect combination of luxury and technology. The front face adopts a family-style design language with a closed air intake grille, which shows its identity as a pure electric vehicle. The headlights on both sides are unique in shape, which not only improves the recognition of the vehicle, but also gives it an avant-garde feeling. On the whole, the design of Mercedes-Benz EQE is simple and modern, which reflects the consistent high quality and exquisite craftsmanship of Mercedes-Benz in terms of body lines and details.

潮州地区奔驰EQE降价信息!底价35.3万,错过就没有

Mercedes-Benz EQE is excellent in size, with its length, width and height of 4,969 * 1,906 * 1,514 mm respectively and the wheelbase of 3,120 mm, providing spacious interior space. The lines on the side of the car are smooth, outlining a dynamic and elegant outline. The front and rear wheel tracks are 1634 mm and 1645 mm respectively, ensuring stable handling and comfortable riding experience. Tyre size is 255/45 R19, with unique rim design, which further enhances the sense of movement and fashion of the vehicle.

潮州地区奔驰EQE降价信息!底价35.3万,错过就没有

The interior design of Mercedes-Benz EQE continues the luxury style of Mercedes-Benz brand, using advanced materials and exquisite craftsmanship. The steering wheel is wrapped in leather, which feels comfortable and has many intelligent functions, such as adaptive cruise control and lane keeping assistance. The central control panel adopts a 12.8-inch OLED touch screen, which supports intelligent voice assistant and navigation functions. The interface is simple and intuitive, and the operation is convenient. The seat is made of high-quality Nappa leather, with multi-directional electric adjustment and memory function, providing excellent riding comfort.

Mercedes-Benz EQE is equipped with a powerful motor with a maximum power of 350kW and a peak torque of 858N·m, which provides excellent power performance for the vehicle.

The owner of car home said that the appearance of Mercedes-Benz EQE is durable, and the longer it looks, the better it looks. The headlights are beautifully designed, the front face of the night star array is also impressive, and the taillights are highly recognizable.

How strong is the Wuling Hongguang S3? The debut of the new car is exciting

The mainstream car has a moderate size and reasonable price, which is also a major feature of it, so it is loved and chosen by many families. For example, this car is often mentioned as a space issue. As for the outstanding performance of this car, please take a look.

Take a look at the appearance of the Wuling Hongguang S3 first. The front of the Wuling Hongguang S3 gives people a very clean feeling and looks very sharp. Coupled with the fashionable and generous headlights, the overall look is very fashionable and atmospheric. The car is equipped with front fog lights, etc. Come to the side of the car, the body size of the car is 4655MM*1735MM*1790MM, the car adopts domineering and stylish lines, and the side gives people a very eye-catching feeling. With large-sized and thick-walled tires, it leaves a very deep feeling. In terms of rear design, the Wuling Hongguang S3 has a rustic rear line, and the tail lights show a soft design style. Coupled with the unique exhaust pipe, it is still relatively cold overall.

Sitting in the car, the interior of the Wuling Hongguang S3 looks deep and elegant, which is easy to impress the hearts of young consumers. The steering wheel of the car is well designed, made of plastic material, and the feel is good. From the perspective of the central control, the car trim has a cold touch LCD central control screen, which impresses the interior style. The overall design of the central control is remarkable. The interior feels good. Let’s take a look at the dashboard and seats, which create a more sporty atmosphere. The car uses imitation leather seats, which are wide and thick, further improving the comfort of the driver and occupant.

Wuling Hongguang S3 is matched with a manual (MT) gearbox, with a maximum power of 108KW and a maximum torque of 250N.m, providing good power performance.

Next, take a look at the configuration. The Wuling Hongguang S3 is equipped with a rear center armrest, original interconnection/mapping, Bluetooth/WIFI connection, sun visor makeup mirror, USB interface, and other configurations.

I wonder if you are excited about the car introduced today? If you are also concerned, you might as well experience it.

Dalian Maybach S-class price reduction information! The highest discount 105,000, the discount waits for no one

Welcome to the Autohome Dalian Promotion Channel to bring you the latest car market trends. Currently, the high-profile luxury sedan is running a remarkable promotion, aiming to bring real car purchase benefits to consumers in Dalian area. According to the latest information, car buyers can enjoy a cash discount of up to 105,000 yuan, which reduces the starting price of this premium model to 1.363 million. This is a car purchase opportunity not to be missed. Friends who want to seize this price reduction bonus must click "Chatty Car Price" in the quotation form to get a higher discount. Take action now and experience the luxury and respect of Maybach S-Class!

大连迈巴赫S级降价信息!最高优惠10.5万,优惠不等人

The Maybach S-Class is the pinnacle of the luxury car series, and its exterior design highlights dignity and sophistication. The front face design is very recognizable, with a large area of chrome-plated elements decorating the grille, and every line reflects the perfect fusion of elegance and power. The air intake grille adopts a unique vertical layout and works like a work of art, which not only enhances the visual impact of the vehicle, but also highlights the identity of its luxury flagship. The overall style is exquisite and atmospheric, and every detail shows Maybach’s pursuit of luxury and comfort.

大连迈巴赫S级降价信息!最高优惠10.5万,优惠不等人

The Maybach S-Class is luxurious and elegant with its refined sideways lines. The body size is 5470mm*1921mm*1510mm and the wheelbase is up to 3396 mm, giving it a spacious interior space and elegant proportions. The front wheelbase is 1655mm and the rear wheelbase is 1683mm, ensuring the stability of the vehicle and the comfort of the driver. The tire specifications are unique, and the front and rear are equipped with 255/45 R19 wide tires, with exquisite wheel design, which not only enhances the driving performance, but also shows the dignity and dynamic feeling.

大连迈巴赫S级降价信息!最高优惠10.5万,优惠不等人

The Maybach S-Class’s interior design is sumptuous and sophisticated, with a unique style that blends elegance and technology. The steering wheel is made of exquisite leather, which not only provides a comfortable grip, but also is equipped with electric up and down + front and rear adjustment functions to ensure the best comfort for the driver. The 12.8-inch central control screen stands in the center of the cockpit, equipped with multimedia systems, navigation and phone functions, and intuitive and easy-to-use air conditioning controls, highlighting the intelligent driving experience.

In terms of seats, the Maybach S-Class is wrapped in top-of-the-line leather, and the seat cushions and backrests are carefully designed to provide front-rear, backrest, high-low adjustment, and multi-directional adjustment of leg and waist support to ensure passengers enjoy the ultimate ride comfort. The front seats are equipped with heating and ventilation functions, as well as power seat memory functions to meet the individual needs of drivers and passengers. The second row seats are also thoughtful, adjustable back and forth and equipped with leg rests to create a distinguished mobility space.

大连迈巴赫S级降价信息!最高优惠10.5万,优惠不等人

The Maybach S-Class is powered by a 3.0-liter turbocharged inline-six engine with a maximum power of 280 kilowatts. The engine produces 500 Nm of torque, which is matched by a high-efficiency 9-speed manual transmission, ensuring a smooth driving experience and outstanding performance.

Summarizing the owner’s evaluation, the Maybach S-Class’s exterior design is deeply appreciated by him. It is not only highly recognizable, but also has a unique temperament that surpasses that of the same class. He specifically mentioned the double Maybach he saw on the road, which inspired his interest in personalized modifications. For drivers who pursue a unique and luxurious experience, the Maybach S-Class is undoubtedly a luxury option worth considering.

Welfare+guarantee, ask the new M7 new gameplay to promote the big decision. In 45 days, 70,000 sets have been broken!

There are still two months to the end of the year, and the automobile market is surging. In order to occupy the automobile market, major automobile brands have come up with unique tricks. Among them, the unique marketing strategy of the new M7 in Wenjie has gained widespread attention in the market. It is understood that Huawei not only provided 30,000 yuan worth of rights and interests for the new M7, but also promised to delay the delivery of subsidies for 200 yuan/day, providing consumers with a car purchase experience of "having benefits on the top and being guaranteed on the bottom", creating a record ceiling of 70,000 units in 45 days.

Different from the strategy of focusing on "promotion" when new cars of other automobile brands go on the market, Huawei has taken a different approach to stand on the side of consumers, dig deep into consumers’ needs, and introduce rights and protection at the same time. Specifically, the big rights and interests of this new car include:

(Time: 10.8-10.31)

(1) enjoy 5,000 yuan to deduct 8,000 yuan, and reduce the final payment;

(2) a gift of 12,000 yuan worth of interior and exterior decoration matching gold;

③ Enjoy the matching rights worth 15,000 yuan (as described below);

Max smart driving edition users can deduct the optional ADS2.0 urban navigation NCA function by equal amount;

Plus rear-drive users can choose and install a technology enjoyment package worth 15,000 yuan in equal amount;

Users of all models can also choose a combination of rights and interests with a value of 15,000 yuan (21-inch wheels with a value of 10,000 yuan and one of the original aftermarket products).

In order to make consumers worry-free about buying a car, Huawei has also made a care plan for the new M7. According to this plan, new M7 users who have completed the big payment before November 30, 2023, the order status on AITO App starts from the date of "delivery plan confirmed" to the date of "vehicle has arrived at the store". If the waiting period in the table below is exceeded, they will receive the cash subsidy for car pick-up care according to the number of days (vehicle arrival date-delivery plan confirmed date-waiting period). The standard of overdue subsidy is 200 yuan/day, up to 10,000 yuan.

On the basis of marketing strategy innovation, Yu Chengdong, managing director of Huawei, CEO of BG, and chairman of BU, a smart car solution, personally promised that Celeste Smart Factory is working overtime to ensure market supply demand. At the same time, the investment in the supply chain has exceeded 1 billion yuan, and new production shifts are running around the clock 22 hours a day, making every effort to ensure delivery. This wave of operations makes consumers satisfied with Huawei’s strength and commitment.

The new M7 in Wenjie broke through the large quota of 50,000 orders in 25 days, reaching 60,000 orders a month, and the quota has exceeded 70,000 units in 45 days! Such achievements are remarkable. Of course, the new M7 has achieved such good results, not only relying on welfare and rights, but also relying on Huawei’s strong product strength and user orientation.

Empowered by Huawei, the new M7 intelligent driving field in the world is far ahead. At present, the new M7 intelligent driving version of Wenjie has completed the OTA upgrade, and supports the functions of high-speed NCA and urban LCC. On high-speed and elevated roads, vehicles can follow the navigation to their destinations, and consciously identify the signal lights to assist in controlling normal driving, intelligent lane change, intelligent speed limit, etc., which greatly liberates drivers from manipulating characters. It can also show its talents in urban roads, cruise at a fixed speed, follow the car, cross corners, etc. in the traffic flow, and it can also realize automatic avoidance in and out of the lane, greatly improving driving safety and happiness. It is worth mentioning that Huawei also uses technology to make parking more self-free. Because of the launch of the custom parking function, users can drag and drop vehicle icons on the ground where parking is allowed but not marked. A temporary parking space is supported with the narrowest width of +0.4m, and there is no need to ask an old driver for parking.

Not only that, but the new M7 in space and interior also shows amazing strength. In terms of interior space design, the new M7 in Wenjie has gained more effective interior space with a smaller "pool" through excellent design and layout optimization, with a "room occupancy rate" of 66.3%, leading the same class, and both front and rear rows can get a very spacious and comfortable experience. Moreover, in order to further improve the experience of drivers and passengers, the seats of the new car are designed with 10 layers of comfort lamination, with a total foam thickness of 100mm, and four seats are equipped with ventilation, heating and massage functions as standard, which can bring drivers and passengers a comfortable experience like first class. In addition, thanks to Huawei’s strong technical strength, the car’s Xiaoyi intelligent assistant can greatly liberate the user’s hands, and the double-row nap function of the main and auxiliary drivers can be turned on through voice, bringing more comfort, intelligence and fun to the user’s travel experience. In addition, the new M7 also provides a six-seat layout, giving consumers more car choices.

From the perspective of users, Huawei not only provides high-quality products and services, but also cares about the needs and rights of consumers. The new M7 in the world has won the favor of consumers through Huawei’s unique marketing strategy and caring plan, and soon became a hot model in the market after listing. If you have a car purchase plan recently, you may wish to take a look at the new M7 in the world. Now you can enjoy the rights and protection of buying a car, so act quickly!

Linyi xingyue l zhiqing cuts prices! The latest offer is 152,700 yuan, and the discount waits for no one.

[car home Linyi Preferential Promotion Channel] Here comes the good news! We are carrying out preferential sales promotion in Linyi area, and the highest discount is as high as 0.7 million yuan! The minimum starting price is only 152,700 yuan. If you want to know more about the discount, click "Check the car price" in the quotation form to get a higher discount. Seize the opportunity to snap up this SUV with the perfect combination of smart technology and luxury experience!

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Xingyue L Zhiqing is a stylish and dynamic SUV model, with a unique front face design and chrome trim on the air intake grille, showing a delicate and luxurious texture. The body lines are smooth, the overall style is fashionable and atmospheric, and it is highly recognizable. The body size is moderate, the lines are simple and smooth, and it is full of strength. The overall design is fashionable, full of sense of science and technology, showing the luxurious and sporty style, which is impressive.

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Xingyue L Zhiqing is an SUV with excellent performance and comfort. In terms of body size, its length, width and height are 4,795 * 1,895 * 1,689 mm, and the wheelbase is 2,845 mm. The body lines are smooth and strong, which highlights the sense of movement and strength. The front and rear wheel tracks are both 1610mm, and the front tyre size is 245/45 R20, and the rear tyre size is also 245/45 R20. The side of the car body adopts dynamic design, with smooth lines and fashionable rim style, which shows a luxurious and powerful style as a whole. It can provide a stable and comfortable driving experience for both city driving and long-distance travel.

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Xingyue L Zhiqing’s interior design is fashionable and simple, using high-quality materials, and the overall style is very comfortable. The steering wheel is made of leather, which feels comfortable and the position can be manually adjusted up and down+back and forth, which is convenient for the driver to operate. The central control screen size is 12.3 inches, which supports voice recognition control of multimedia system, navigation, telephone, air conditioner, skylight and window, which is very convenient and practical. The front seats are made of imitation leather. The main driver’s seat supports front and rear, backrest, height adjustment (4-way) and lumbar support (4-way) adjustment, while the co-pilot’s seat supports front and rear, backrest and height adjustment (2-way). The front seats also have heating and ventilation functions, and the driver’s seat also has electric seat memory function. The rear seats can be tilted in proportion, and the second row of seats supports backrest adjustment. In addition, the front row is equipped with two USB/Type-C interfaces, and the rear row is equipped with one USB/Type-C interface, which is convenient for passengers to charge. Generally speaking, the interior design of Xingyue L Zhiqing is very humanized, which provides a comfortable driving experience for drivers and passengers.

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Xingyue L Zhiqing is equipped with a 1.5T 163 horsepower L4 engine with a maximum power of 120 kW and a maximum torque of 255 N·m, which can provide excellent power performance and driving experience with a 3-speed DHT gearbox. This engine adopts advanced technology and has the characteristics of high efficiency and reliability, which provides a strong power output for the vehicle and makes the driver feel smoother acceleration and dynamic response while driving. At the same time, it also has excellent fuel economy and can meet the needs of daily use and long-distance travel. Whether it’s urban roads or expressways, Xingyue L Zhiqing can bring excellent driving experience and bring more fun and convenience to your travel.

Finally, the appearance design of Xingyue L Zhiqing is very elegant and exquisite, which has been highly praised by car home car owners. She said that the vertical chrome trim of the front net is more prominent, and with the brand-new silver shield LOGO, it reveals a domineering personality. The lower enclosing grille is narrowed as a whole, and both sides are decorated with L shapes, which makes the whole front face look more exquisite and three-dimensional. These design elements not only highlight the sense of fashion and technology of Xingyue L Zhiqing, but also make it stand out among the same class models. It can be said that the design of Xingyue L Zhiqing is one of its biggest highlights. I believe that in the future market, this model will be loved and sought after by more consumers.