标签： 上海mm自荐

Online celebrity live broadcast ＂Slicing with Goods＂, market chaos should be rectified.

"Brush the live broadcast in the morning, he is eating chicken feet, and he is still eating at night." Recently, many netizens found in several live broadcast rooms with goods that the picture of Zhu Zixiao, an actor, saying nothing and bowing his head to eat chicken feet beside the anchor turned out to be a dig to embed the video of online celebrity stars’ eating in the live broadcast room. Many netizens complained that this "ghost animal" picture made people "brain down". (Upstream News on March 29th)

In recent years, live broadcast with goods has become a brand-new sales model. Both stars and online celebrity have flocked to this industry, hoping to realize their fame quickly through live broadcast. However, with the rapid development of this industry, e-commerce platforms and anchors with goods ignore the accuracy and authenticity of commodity information for traffic and sales, which leads to some problems gradually emerging. For example, the strategy of "slicing with goods" in online celebrity’s live broadcast has aroused widespread controversy in society.

No matter how popular a star or network anchor is, his energy is limited after all, and he can’t broadcast live all day. In order to maximize "online time",Recording a video with goods can "take care of it"The live broadcast strategy of "slicing with goods" began to "become popular". However, this method seems simple and quick, but in fact there are great problems.Driven by interests, anchors and editors with goods will intentionally or unintentionally ignore some details when making "slices", resulting in inaccurate product information or misleading consumers, and many authorized live trumpet with goods will also "carry private goods". In this way, the live broadcast of "Slicing with Goods" in online celebrity will not only greatly boost the sales of goods, but also inevitably lead to a large number of consumer disputes.

Star and online celebrity, as important participants in live broadcast, have a huge fan base and extensive influence. Every recommendation they make may affect the buying behavior of a large number of fans. Therefore, stars and online celebrity should take a high sense of responsibility for their recommendation behavior, strictly screen live broadcast products, and ensure the quality and safety of the recommended products. According to the provisions of Articles 23 and 24 of the Consumer Protection Law, it is the operator’s obligation to undertake the quality guarantee responsibility of goods or services. That is to say, once there is a problem with the goods sold through "slicing with goods", both the anchor and the editor need to bear the corresponding joint responsibility. This is because live delivery is not only a sales model, but also a commercial behavior. When promoting products, anchors and editors have the obligation to strictly review and verify the product information to ensure the accuracy and authenticity of the product information. If consumers buy unqualified goods because of their negligence or irresponsibility, then they need to bear corresponding responsibilities.

In order to realize the healthy and sustainable development of live broadcast, it is necessary to strengthen the regulation of the industry. In this regard, the regulatory authorities should strengthen the supervision of the live broadcast industry, introduce relevant laws and policies, clarify the responsibilities and obligations of anchors, platforms and businesses, standardize the industry order, block the potential risks of "slicing with goods" and protect the rights and interests of consumers to the greatest extent.At the same time, the regulatory authorities can also encourage and support the establishment and development of industry self-regulatory organizations to promote the healthy and orderly development of the industry.In addition, the platform should also establish a strict auditing mechanism, and carry out real-name authentication and qualification authentication for anchors and editors to ensure that they have sufficient professional knowledge and ability to accurately audit and screen product information. For violations of laws and regulations in live broadcast, the platform should strengthen rectification and curb unhealthy trends.

It is predicted that by 2025, the scale of the live e-commerce market is expected to exceed 2 trillion yuan. This trend indicates that in the future, live delivery will continue to play a key role in promoting the growth of consumer demand and promoting high-quality economic development. As a marketing strategy of live broadcast with goods, "slicing with goods" does have the function of enhancing the exposure of anchors and goods and realizing the growth of sales. However, no matter how ingenious the sales form is, the practitioners who bring goods by webcasting should stick to the initial intention of honest management and devote themselves to providing consumers with high-quality and cheap goods and caring services. This is the cornerstone of the long-term development of webcasting.(easy to climb)

Zhejiang people’s ＂park at home＂, it’s just right to relax on weekends!

The park is a blank space in the city.

Take a walk in the park on weekends.

It’s so cozy

Parks in front of several homes in Zhejiang

No need to travel far.

Let’s go right away!

Linhai Donghu park

@ 亵亵亵亵

East Lake Park is located in the east of Fucheng, Taizhou, with traffic on one side and Fucheng, which has been inherited for thousands of years.

"Hangzhou has the West Lake, Taizhou has the East Lake, the victory of the East Lake, and the small West Lake." East Lake, with a total area of 280 mu, is an extremely exquisite garden lake, although it is not big. There is both the beautiful atmosphere of Hangzhou West Lake and the graceful and meticulous classical gardens.

@ 京京京京/photo

Zhoushan Changqiao Ocean Park

Zhoushan Islands Tourism

This unique online celebrity punch point collects all the romance and tenderness about the sea.

The pilot whales swim in the blue water, close to the glass, as if they can sense people’s existence and play and swim in front of the glass intimately. There are also Antarctic Papua penguins, whose embarrassing appearance makes people call it so cute!

Zhoushan Islands Tourism

Haiyan Guanhaiyuan Park

@ "Seawall Scenery" Fang Fang

Every year, countless tourists arrive in Haiyan at 5 am, just to see the romantic sunrise of exclusive sea salt, and the most beautiful sunrise of sea salt is in Guanhai Garden.

Walking into Guanhai Garden, the endless seawall line will always bring great visual impact to people, and the heart will suddenly become wider with the line of sight.

Yiwu Yiwu International Racing Park

@ Wenlv Yiwu

Yiwu International Racing Park is a sports tourism park with the theme of automobile sports and gliding flight. In 2017, a national A-level championship was held here, which was full of speed and passion.

The wildest speed brings the most uncertainty and the most exciting experience, which is why countless people are fascinated by it. Wear a helmet and change clothes handsomely, and compare speed, strength and skill on the field. The wind that flies by brings you an immersive experience that you can’t miss.

Songyang Shuangtongshan Style Camping Park

@ Lishui Wenlv

Shuangtong Mountain is steep and steep, with many cliffs and precipices. The strange peaks and rocks with myriad manners set each other off with the forest waterfalls.

There are mountains and water here, which can not only embrace nature at zero distance, but also release vitality to the fullest! Here, the mainstream high-altitude experience projects at home and abroad are integrated, so that you can experience what is really "scared" in minutes.

Quzhou Fushan Park

@ Voice of Ke Cheng Wenlv Body

Quzhou Fushan Park, with lush trees and winding paths, is an urban forest in the ancient city of Quzhou. The ancient name of Fushan Mountain is Zhengrong Mountain, and it is named Guifeng because the middle of the mountain rises and the top is flat, which looks like a turtle shell.

Under the Zhong Ling Tower, the cinnabar plums are full of peach blossoms, and the flowers are just right. Shuttling through the winding and quiet trails, red makeup and thin shadows, fragrant spring scenery, moving around for a change of scenery, painted a freehand brushwork picture with a long meaning.

@ Voice of Ke Cheng Wenlv Body

Ningbo Meishan Bay Beach Park

@ Ningbo Meishan Bay Beach Park

Meishan Bay Beach Park has a rare offshore blue bay in the Yangtze River Delta, a crescent-shaped beach of 320,000 square meters and a coastline of 1.88 kilometers, which is enough for you to walk all day.

Standing on the beach, looking at the horizon, the endless blue is intoxicating, and the cool sea breeze is blowing in my ear, listening carefully to the waves, and all the troubles roll away with the waves, and finally turn into a pleasant message.

@ Ningbo Meishan Bay Beach Park

Fuyang Dongwu Cultural Park

@ 京京京/photo

Fuyang is the hometown of Sun Quan and the largest settlement of descendants of Sun Shi. People built Dongwu Cultural Park here, facing Fuchun River and backing Lushan Mountain, to show the historical figures of Dongwu period.

Entering the park, the atmosphere of the Three Kingdoms is full, bringing people’s thoughts back to that stormy but heroic era. A close look at the city gate is heavy, solemn and magnificent, which divides the inside and outside of the gate into two worlds. From a distance, Fuchun Pavilion on the top of Lushan Mountain is looming in the clouds.

The content is integrated from the poetry and painting Zhejiang Wenlv Information and Fuyang release.

Original title: "Zhejiang people’s" park at home ",just relax on weekends! 》

Corporate Governance Department of the General Administration of Financial Supervision： Preventing the disorderly expansion of industrial capital in the financial sector

The Beijing News Shell Financial News (Reporter Huang Xinyu) The Central Financial Work Conference pointed out that the prevention and control of risks should be the eternal theme of financial work, and the focus should be on comprehensively strengthening supervision, preventing and defusing risks, and firmly holding the bottom line of no systemic risks. The Corporate Governance Supervision Department of the State Financial Supervision Administration (the "General Financial Supervision Administration") said in a column on January 9 that it would take strengthening corporate governance supervision as the starting point and show new achievements in "doing a good job in risk isolation between industry and finance" and "preventing and resolving the unique risks of insurance groups".
Official website, the General Administration of Financial Supervision, showed that after the announcement of the "three-set" plan, the main responsibility of the Corporate Governance Division at present is to formulate a corporate governance supervision system; Carry out equity management and corporate governance supervision, undertake off-site monitoring, risk analysis and regulatory evaluation of financial holding companies, insurance groups and other institutions, conduct on-site investigations according to the needs of risk supervision, take regulatory measures, and carry out case risk disposal.
In terms of "doing a good job in risk isolation between industry and finance", the Corporate Governance Department of the General Administration of Financial Supervision put forward that financial holding companies will be urged to strengthen the construction of "firewalls" between financial enterprises and non-financial enterprises, and between financial institutions, adhere to the principle that "managing the law is more important than managing the illegality" and "managing the industry must manage the risks", and strengthen supervision coordination with other financial management departments, industry authorities and local party committees and governments to prevent the disorderly expansion of industrial capital in the financial field.
In terms of "preventing and resolving the unique risks of insurance groups", the Corporate Governance Department of the General Administration of Financial Supervision will also urge insurance groups to strengthen the asset-liability matching management of the main insurance business, avoid blind and radical expansion of the business side, and prevent key business risks such as spread loss and credit insurance. At the same time, on-site assessment of solvency risk management ability of insurance groups is carried out regularly, and capital constraints are effectively strengthened. Strengthen the management orientation focusing on the main business, and strengthen the management of non-insurance subsidiaries and major equity investments. Strengthen the group’s risk management and control, and check the problems through the special audit of risk contagion to prevent internal risk contagion.
In addition, it is noteworthy that in the column, the General Administration of Financial Supervision has made it clear that it will strengthen the institutional supervision of insurance groups and financial holding companies. Study and establish an off-site supervision framework for financial groups with similar or unified rules, and strengthen the qualification requirements for shareholders and directors. Clarify the functional orientation of financial holding companies and strictly manage the access of financial holding companies.
Proofread Liu Baoqing
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Aunt Xue, let Mammy Shan Chunqiu, the stars who play villains to the bone marrow.


1905 movie network news These days, there are so many TV dramas, and everyone has more or less a few villains who hate their guts. They are vicious or surly, although they have left us a lot of psychological shadows, but at the same time they have indeed propped up the sky made by gods. Today, let’s take a look at the stars who have performed the lovely and charming villains deeply.

　

An Jiahe = Feng Yuanzheng

Feng Yuanzheng’s role in Don’t Talk to Strangers as Anjiahe with serious domestic violence can be described as the psychological shadow of many people. His nervousness and madness in the play can be described as grasping the psychological activities of the characters. Today, more than ten years later, his stills are still the first choice for major official organizations to publicize against domestic violence. However, it is said that he is quite dumbfounding about this, and it is estimated that this page will be difficult for him to turn over in his life.

Aunt Xue = Wang Lin

Aunt Xue’s full name is Wang Xueqin, a famous villain in Deep Rain, and the sentence "I know you are at home, how can you not open the door if you have the ability to rob a man?" once became a golden sentence on the Internet. Aunt Xue, who is mean and provocative, is deeply rooted in the hearts of the people under Wang Lin’s interpretation. However, in recent years, Aunt Xue’s figure has appeared more in ghost areas, and I don’t know what she thinks about it.

　

Shan Chunqiu = Ruan Shengwen

Shan Chunqiu, the lovely and hateful "national brother-in-law" in the hit drama, is obviously among the lovely and charming villains. The popular CP composed by him and Sha Qianmo, who killed his sister, was also extremely popular that year. Shan Chunqiu is Sha Qianmo’s subordinate. Under Ruan Shengwen’s interpretation, Shan Chunqiu’s viciousness and loyalty, roughness and sensitivity are fully displayed, creating a three-dimensional and full character image.

　

Sister Rong = Li Mingqi

Sister Rong, the most famous villain in all Qiong Yao’s plays, is also the psychological shadow of many people’s childhood. Among the three versions of Princess Pearl, Li Mingqi’s version of Sister Rong is the most popular one. In the play, she showed the image of an arrogant, ruthless but loyal old mammy. She also frightened many children with a silver needle, and now she is active in the ghost farm with Aunt Xue, becoming an immortal villain in people’s minds.

　

Dong Fangbubai = Brigitte Lin


If Dong Fangbubai says that he is the villain of the second beauty, then absolutely no one dares to call him the first, especially Brigitte Lin’s version of the Oriental hierarch, which is simply beautiful and makes the gods cry. The phrase "Sunrise in the East, only I am unbeaten" reflects the unruly personality of the oriental leader, and Qingxia’s sister’s face value and acting skills also make her an invincible leader of the Sun and Moon Shintoism.

　

Gu Xichao = Wallace Chung


Gu Xichao, the younger brother in the 2004 series "Going Against the Water", is also a distinctive villain. His contradictory charm and brilliant talent have attracted wide attention and love, and Wallace Chung’s breakthrough in the sky has also added a lot of color to him. There is even a saying that "one Gu Xichao makes a lifelong mistake, not Gu Xichao makes a lifelong mistake", which shows the success of this characterization.

Dozens of films are piled up, and the film market is welcoming ＂warm spring＂？

March and April are often regarded as "unpopular periods" by people in the film industry, but this year’s film market is particularly lively: there are different types and themes of films released every weekend. In March, 37 new films have been filed together, and in April, 29 new films will be filed, and major film companies and new films are being filed one after another. Among them, films such as "Keep You Safe", "Journey of Bells and Buds" and "Titanic" have been the dark horses and explosions predicted by major film platforms. In this chilly spring season, the "warm spring" of China’s films is coming.

"Keep you safe" poster

"Keep you safe" leads the way

The film market was very lively in March.

In the past few years, March and April have been the traditional off-season of the mainland film market: from the audience’s point of view, students return to campus, and office workers also start a year of intense work; From the market point of view, Chinese New Year blockbusters have been released one after another, and the box office trend that is still being released has also reached a dead end. However, it is too early for May Day, and the audience’s willingness to go into the cinema is not strong, so few domestic films choose to be released in this schedule.

This year, both the arrangement of statutory holidays and the booking of new films are somewhat different from previous years: there is only one holiday in Tomb-Sweeping Day on Wednesday, April 5 this year, and five holidays on May Day, which means that there will be no small holiday before May Day this year. This did not affect the willingness to file movies. According to the Lighthouse Professional Edition, more than 100 movies were scheduled from February to April, a record high in the past three years. It can be said that the film market in China is breaking the popular habit of "relying on" small holidays and other holidays in the past few years.

In 2023, the box office has broken 15 billion yuan

The successful model is Dapeng’s new film "Keep You Safe", which was originally planned to be released on holidays, and finally the schedule was chosen on March 10, which is no small challenge. It is gratifying that this film became the first film with a box office of 400 million yuan after the Spring Festival, and the total box office predicted by Cat’s Eye Professional Edition also rose from 400 million yuan+to 700 million yuan+,exceeding the market expectation before the film was released.

In addition, Cloister Pavilion, which was released on the same day as Keep You Safe, is about to reach the 200 million mark from the original forecast of tens of millions. In March of this year, there were Broken Net, Wasteland and Thunder Shazan! The wrath of the gods, Megan and other films have been released one after another, breaking the dilemma of "the cold spot after the Spring Festival" in previous years.

"The reason why the national box office has been doing well in the past two months this year is that the Spring Festival movie market is hot and the long tail effect is obvious. After the Spring Festival, the abundant supply of movies can not only stimulate the audience’s desire to return to the cinema, but also lay a solid foundation for the recovery of the market and box office. When a certain number and quality of films are released every week, we are confident that the audience will return to the cinema, "Lighthouse Professional Data Analyst told reporters.

According to the professional edition of lighthouse data, the number of people watching movies this year has exceeded 40% of the total number of people watching movies last year, but the number of screenings is less than a quarter of the total number of screenings last year, which shows that the attendance rate has risen sharply. As of 17: 00 on March 19th, the total box office of China movies in 2023 has exceeded 15 billion yuan, about two months ahead of 2022, and the film market has obviously picked up compared with the previous two years. Judging from the films currently on file, it is estimated that by the end of March, the box office in the first quarter of this year will reach 15.3 billion to 15.5 billion yuan, and the box office in the whole year is expected to recover to more than 50 billion yuan, hitting the 60 billion yuan mark again.

Poster of Cosmic Exploration Editorial Department

There is an ample supply of films to be shown.

Titanic may become an explosion again.

In March and April, 2022, due to the epidemic, half of the cinemas in the country were closed, and the box office was even more bleak. The national box office was even less than 10 million yuan for several consecutive days. In March and April of this year, the "off-season" of the film market was not "light"-according to the data of Cat’s Eye Professional Edition, as of March 12, 37 Chinese and foreign new films had been released in March, and 29 new films will be released in April.

In the last week of March, the film market was very lively. The films released were mainly comedies, fantasy films and realism, and the overall atmosphere of the cinema was relaxed and happy.

As for comedies, the domestic films Great Night and Cosmic Exploration Editorial Department will be released on March 31st and April 1st. Cosmic Exploration Editorial Department is a high-scoring film with a wide brain opening. After the film appeared at Pingyao International Film Festival in 2021, it scored 8.7 points in Douban. The film tells the story that Tang Zhijun (Yang Haoyu), editor-in-chief of the editorial department of Cosmic Exploration, accidentally receives an abnormal signal from the depths of the universe, so he gathers his friends in we are both unhappy — to the sky’s end and embarks on a journey to find aliens. On Douban. com, nearly 160,000 people clicked "Want to see" this film where the earth people and aliens meet thousands of miles away.

Poster of "Journey of Bell Bud"

As for imported comedies, the Swedish-American co-production Otto has been released, as well as "Made in India" from India and "Mrs. Harris Breaking into Paris" from Britain will be released on March 31st (Friday). Domestic films also have realistic themes such as "Not Stop" and "Loyal Dogs and Eight Men". So many films are released together, which can be compared with the "Qingming file" in previous years.

Fantasy films are mainly imported from the United States and Japan. On March 31st, two American fantasy adventure films were released, including Dungeons and Dragons: Glory of Grand Theft and Escape from Cretaceous 65, which tells the story of traveling back to prehistoric earth 65 million years ago. The fantasy animated film "Journey to the Bell Bud" directed by Japanese Makoto Shinkai premiered on March 24th, and the pre-sale box office of the film had exceeded 100 million yuan the day before its release, making it the first imported film to break 100 million yuan at the box office in the three years since the epidemic.

"It’s not just the single-day box office on February 14th, May 20th and July 7th of the lunar calendar. On March 8th this year, the single-day box office of Women’s Day reached 57,659,400, an increase of at least three times compared with the previous two days. Therefore, although this year’s Qingming file only has a one-day holiday, it is still very attractive to the film, "said Mr. Cao, a staff member of a cinema in quancheng road.

Titanic poster

Judging from the number of films to be shown at present, during the first week of April, where Tomb-Sweeping Day was located, movies were shown almost every day: the 25th anniversary of Titanic was shown on April 3rd, Detective Conan: The Dead of Baker Street was restored and shown on April 4th, the Super Mario Bros. movie was shown in Tomb-Sweeping Day on April 5th, and the Dragon Horse Spirit and Notre Dame de Paris were shown on Friday April 7th.

Among them, the replayed classics have the most explosive faces. "Titanic" won nearly 1 billion yuan at the box office when it was re-released in 2012. Every time it is shown on a small scale at major film festivals, it will become the "popularity king" snapped up by fans. The theatrical version of Detective Conan’s The Dead of Baker Street is a lot of childhood memories of the post-90s generation, and the IP influence of Super Mary is also huge. These films can capture many young audiences, and Titanic is likely to become one of the most popular films in Tomb-Sweeping Day this year.

Poster of "Journey of Bell Bud"

Limit gear setting phenomenon disappears.

The market is developing healthily.

Mr. Cao, a staff member of a cinema in quancheng road, said that as a staff member of the cinema, he deeply felt that the film market was gradually recovering and developing in a healthier and more stable way.

In addition to the recent good trend of "there are new films every week", Mr. Cao said that what makes him most happy is that the phenomenon of "limit booking", which has been common in the past few years, has not appeared again so far this year.

According to reports, the film side has carried out purposeful publicity and distribution around the film release schedule, which is already a relatively perfect business model. For example, films for National Day and Spring Festival are scheduled several months in advance. Mainly to give fans time and opportunity to fully understand the material information of the film, which is conducive to mobilizing the enthusiasm of the public audience. In the past few years, the phenomenon of "sudden withdrawal of files" and "limit file setting" frequently occurred, which are two direct factors affecting box office performance.

"Endless" poster

"Fortunately, this year’s Spring Festival and May Day films were announced early, and some small and medium-sized films in March and April were also promoted rhythmically. As the terminal of film screening, the cinema usually needs to consider how to arrange films according to the audience’s preferences, which gives the studio staff more leisurely time to prepare for film screening and gives the audience more choices, "Mr. Cao said.

There are also some films that fans are looking forward to, which have already been made and are now able to return to the big screen. For example, Ke Bai, Vivi and Zhang Songwen starred in "Endless", which was released on March 24th, and took advantage of the popularity of Zhang Song’s diploma The Knockout to promote it. This film tells the story of an investigative reporter who went deep into a dark place at the beginning of this century to expose social reality, which is quite like another Dying to Survive.

New Yellow River reporter: Xing Yuan

Editor: Liu Dan

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